Powering possibilities and performance, for today and tomorrow.
Part of WPP, and operated globally by leading media company GroupM, we work closely with our agency partners to provide data and technology solutions that connect media investments to business results.
We partner with you to understand your specific business needs and to help you generate more value from your technology and data so you can achieve your business goals. We also leverage our strong relationships with GroupM agencies – using Google technologies as a foundation – to get the full benefit of their capabilities and platforms.
Real transformation isn’t a static, end-to-end change program. It’s a virtuous cycle of value creation. We collaborate with your organization to approach transformation as an ongoing growth loop of ideation, prioritization, experimentation and scaling success.
We combine our consultative approach with hands-on support, working alongside your teams every step of the way. Our goal is to build up your capabilities and empower you to create a thriving culture of growth and innovation.
Latest news and insights
Acceleration Launches AI Marketing Maturity Model
Acceleration’s AI Marketing Maturity Model helps brands unlock AI-powered growth and maximize media and marketing performance.
Cracking the Code of Digital Transformation
Digital transformation can be daunting and overwhelming, but our panel discussion proved it doesn’t have to be. Thanks to the practical solutions and helpful examples shared by our speakers and our team, the event concluded with a strong sense of positivity and enthusiasm as we all continue to navigate the rapidly shifting digital landscape. We look forward to supporting Canada’s marketers on their transformation journeys.
With over 350 employees around the world, the secret of our success is our people. While separated by geography, we are bound by a common vision - helping our customers on a journey to perpetual and sustainable growth. It is our global network of talented and passionate teams, collectively referred to as growth accelerators, who bring this to life.
Creating long-term value and sustained growth for your organization, fostering capabilities that are repeatable and scalable.
Championing new-era marketers, raising their profile in the boardroom through data-based, measurable activities that deliver demonstrable short-term results.
As a Google Marketing Platform Certified Company and Reselling Partner, as well as a Google Premier Cloud Partner, we offer in-depth specialization in Google technologies and consult with clients to maximize their technology investment and media performance.
Google consulting centers
Google technology services clients
years of partnership
menu of service validations
certifications across GMP
What our clients say about us
The biggest change to come from this is that we’re trusting data using it on a cross-functional basis. It’s not only the marketing department that benefits from this data; it also helps the finance department, as well as the CEO and the management team. Everyone can use this data as a basis for their work. It’s a new dawn for the use of MMM in Volvo.
Acceleration identified key market drivers and their impact on sales and brand across multiple markets. This helped us allocate and prioritize our marketing investments, which led to increased ROI and profitability.
In recent years, a primary focus of L’Oréal has been digital transformation and accelerating our digital sales. The Tidal project helps us gain a much better understanding of social media’s ability to drive sales, our e-commerce partners and their ability to turn the web traffic L’Oréal delivers into sales, and most important, it delivers significant increases in revenue from our marketing investments through the automated buying setup developed by Acceleration@Wavemaker.